5 min read

We’re getting a Snowdog!

Posted in: Corporate

OneFamily is proud to support Brighton and Hove charity, Martlets Hospice, and be part of the Wild in Art campaign ‘Snowdogs by the Sea’  this autumn.

The initiative will see a pack of 44 individually designed Snowdog sculptures, inspired by Raymond Briggs’ much loved films ‘The Snowman’ and ‘The Snowdog’, descend on the streets of Brighton from Saturday 24 September to Sunday 27 November. The 1.5m tall pups, each sponsored by a local business, will form Brighton and Hove’s largest ever public art trail, encouraging people from across the UK to come and enjoy Brighton’s vibrant city streets and seaside promenade.

We’ve named our pup ‘Bella’ after the codename for our recently launched Lifetime Mortgages. Bella will be positioned on Brighton’s seafront, a stone’s throw away from our offices on West Street, and we’ll be encouraging all of our 500 employees to get involved with the trail through a number of fundraising initiatives on behalf of the Martlets. You can find her at site number 26 on the trail map.

Helping each other out lies at the heart of what being part of a mutual society is all about. The Martlets provides much needed support for people affected by terminal illness, caring for patients and their families, so when the opportunity to be involved in the ‘Snowdogs by the Sea’ campaign arose, we at OneFamily leapt at the chance.

Karl Elliott, OneFamily Marketing Director, commented:

“As a financial mutual dedicated to helping families meet the financial demands of modern life, OneFamily is proud to be supporting the Martlets Hospice. It is a truly inspirational charity, receiving minimal funding from the NHS and works incredibly hard to provide the very best support for the people in its care and their families.

“We are thrilled to have been given the opportunity to be involved in such an exciting campaign. We chose the design for our Snowdog because it includes some of Brighton’s most iconic landmarks and was created by local artist Chris Dawson, a member of the Sussex Watercolour Society.”

OneFamily will be supporting Martlets Hospice throughout the ‘Snowdogs by the Sea’ campaign whilst raising awareness across our Facebook and Twitter profiles. If you’d like to make a donation to this brilliant charity then click here to our JustGiving page.

If you’re planning on visiting Brighton and you’d like to find out more information about the ‘Snowdogs by the Sea’ art trail please go to www.snowdogsbythesea.co.uk.